About
Empowering Creative Leaders & Cultural Organizations to Thrive
MEET THE EXPERT
Pranjulaa Singh is a cultural strategist working across institutions, creative industries, and global audiences.
Her work sits at the intersection of cultural programming, community building, and strategic development. She has led and contributed to large-scale cultural initiatives across India and the United Kingdom, working with artists, institutions, and international audiences.
She previously worked at The Nehru Centre, London (High Commission of India), where she was involved in the delivery of extensive cultural programming including exhibitions, performances, literary events, and public conversations. Her work within this space developed a strong foundation in cultural diplomacy, institutional collaboration, and public engagement.
Alongside institutional work, she has managed theatre and creative spaces, and founded Pranjal Arts — a platform connecting artists and audiences across borders.
Her practice is informed by both structure and creativity.
She has trained in Indian classical dance (Odissi and Kathak), theatre, and literature, and is a published poet. This artistic grounding informs her approach to strategy — one that is rooted in cultural understanding, not just execution.
Her work is driven by a simple belief:
that creativity without structure does not scale, and strategy without cultural depth does not last.
An international award winner, and performer, Pranjulaa has written 3 books, 800 poems, worked on more than a hundred freelance writing projects for digital marketing agencies, graphic designers, and small business owners.
She loves writing. She believes creative content writing is my super power. She loves coming up with good copy, which really connects with the reader. When she is not writing, she is teaching yoga or promoting artists.
Previously, she has written for companies like Energy Dais, On The Go Kids, Duct Vice, Koodo Tech, Storytel, Tech 58, Arora Technologies, Padgett, Maxwell Additives, and Pranjal Arts.
I’ve experience with
Experience with lifestyle brands, graphic designing professionals, tech companies, and luxury brands.
WHAT OUR CLIENTS SAY ABOUT US?
PAINTINGS
Pranjal Arts has gone on to become a strong and warm network of visual artists across India. It is now a unique and colourful collection of paintings, wall installations and sculptures, available for hotels, architects, interior designers, home decor organizations, and art collectors.
It is committed to advising clients on particular purchases as well as assessing individual needs to build their collection. We tailor our services in order to suit the most unique requirements with discretion and confidentiality. We seek out the most innovative artworks through a careful selection and extensive research from galleries, institutions, private art foundations, fairs, biennials, artists’ studios and private collections around the world.
About Pranjulaa as an art collector and an art curator
Pranjulaa Singh is the founder of Pranjal Art, an independent art advisory service, dealing in contemporary art, as well as a poet and yoga teacher based in the UK and India. Furthermore, Pranjal Arts is engaged in further curatorial projects.
Pranjulaa Singh’s childhood was firmly rooted in the art world, by the time she left school, Pranjulaa had already hosted her first art exhibition opening at Jehangir Art Gallery in collaboration with the renowned film maker, Rakeysh Om Prakash Mehra of the Rang De Basanti fame. Following an undergraduate degree in Management at Mumbai University and a Masters in Creative Industries Management at Birkbeck, University of London, Pranjulaa decided to dedicate her life to art.